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May 20, 2011

Start-up in Publishing: New Media Opportunities Event

We were invited to take part at the Start-up in Publishing event for University of the Arts London.

In a nutshell the event was exploring the current opportunities in publishing on different platforms, print, online and of course mobile.

It was interesting to see other businesses in publishing that were completely against having any content online or on mobile, and others that were pro-online with no print presents. As part of this lively debate, Mia presented the Situationist app and finished by giving away 5 top tips to make an app a success:
Mia at Start-ups in Publishing event
Find a remarkable idea
Get a great team
Find your niche
Market like crazy
Listen to Users

You can catch Mia’s talk on their blog.